E-guide: How Pinpointing Ad Break Positions Drives Profitability

Replay TV is booming, but are you maximizing its revenue potential? Too often, broadcasters and pay-TV operators struggle to monetize their replay content effectively due to inaccurate or missing ad break markers.

Our new e-guide, How Pinpointing Ad Break Positions Drives Profitability, reveals how automated ad-break detection can unlock hidden revenue streams while improving viewer satisfaction.

The facts, figures, methodology and merits of automated ad break detection

Drawing on real-world data from Media Distillery’s Ad Break Distillery, we analyze ad-break patterns across different countries, channels, and times of day, exposing key insights that can help operators refine their ad strategies.

Explore the guide to uncover:

  • The surprising variability of ad breaks—and why it matters
  • How missing ad markers impact user experience and advertising CPMs
  • Real-world examples, including how Swisscom leverages automated ad-break detection to boost NPS and introduce new revenue models

Don’t let outdated methods limit your monetization strategy. Discover how precision in ad-break detection can enhance replay services, delight audiences, and drive profitability.

Want to know more about what Ad Break Distillery can do for your replay user experience and monetization strategy?

Book a demo to see our solutions in action. Book a demo

February 18, 2025